22nd December 2025
Golden Lane Housing has revealed a fresh new look and feel as part of a major rebrand launching in January 2026, marking the next step in the organisation’s journey as a leading provider of specialist supported housing.
The updated brand reflects the organisation’s continued growth and ambition to create more high-quality homes for people with a learning disability and autistic people.
Building on a proud heritage and strong foundations, the new brand showcases a modern, confident, and inclusive organisation that remains deeply connected to its values and purpose.
John Verge, Chief Executive of Golden Lane Housing, said:
“This is an exciting milestone for Golden Lane Housing. Our new brand reflects who we are today – forward-looking, and committed to creating lasting impact for the people we support. The new logo in particular is an evolution of our previous design, capturing the importance of our heritage while looking firmly to the future.”
The rebrand follows insight gathered during the development of Golden Lane Housing’s new Our Plan 2025 -2028, ensuring the organisation’s identity aligns with its long-term goals and the evolving aspirations of tenants.
Sacha, Golden Lane Housing tenant, said:
“I love my home with Golden Lane Housing and the new look feels really happy and positive.”
From January, the new brand will appear across Golden Lane Housing’s website, digital channels and printed materials, with a gradual rollout planned throughout the year.
John Verge added:
“We’re proud of where we’ve come from and even prouder of where we’re heading. Our new brand gives us a strong platform for the future, one that reflects our values, and our vision to ensure everyone with a learning disability has opportunities to access good quality housing that meets their needs.”
For media enquiries, please contact communications@glh.org.uk.